Private Label_ empowers your business through our unique pricing structure. We seek to increase the quality of our frames while offering you lower costs to help build your private collection.

Cost of Frames Wholesale Basic Partnership
(up to 40% savings)

Register Now to unlock the pricing chart.

Basic Partnership Fee (Per Location)  
Single Collection
N/A $ 75
per month
Dual Collection
N/A $ 150
per month
Warranty 2-Year 3-Year

Premium Partnership Upgrade

All benefits in Basic Partnership + FREE SHIPPING
Single Collection (PLW or PLB). . . . . . . . . . . $125 per month
Dual Collection (PLW and PLB). . . . . . . . . . . $200 per month
* U.S. Partners: Minimum order qty of 3 required for free shipping
* Canada Partners: Minimum order qty of 5 required for free shipping
* Prices as of January 2024; subject to change
*All prices are in USD unless otherwise noted.

For pricing inquiries, our sales representatives can get back to you with detailed pricing. Or register today to unlock the prices on this page.

We are so excited to participate in Private Label_'s new partnership program. While most vendors are annually raising prices, they have found a way to reduce costs while also protecting their bottom line. In this program, we both win by selling more products, and our patient’s win by getting an excellent product at an easily affordable price point.

Alberta Eyecare, OR